1D-100 | Establish Your Powerfully Aligned Value Proposition
Create targeted value propositions in which customers will invest.
Your prospective buyers are bombarded by information every day. Stop your message from getting lost in the noise. Communicating strong, clear value for customers is the #1 key to effective sales & marketing. Learn to create powerful value propositions that grab attention, build interest, and turn prospects into customers.
Sales Funnel Stages and Tasks
Sales Funnel Tasks
Translating Common Elements into a Software Value Proposition
Key Questions for Elements
EXERCISE: Deconstruct Your Current Value Proposition
Researching Foundation of Your Software Value Proposition
Stage 1 Tasks Foundation Inputs
EXERCISE: Assess Your Value Proposition Foundation
Aligning the Components of a Software Value Proposition
Sources for Value Proposition Alignment
EXERCISE: Align Your Value Proposition
Assessing the Strength of Your Software Value Proposition
Strength Factors of Your Software Value Proposition
EXERCISE: Score the Strength of Your Value Proposition
Understanding How Your Value Proposition Matures
Value Proposition Maturity Stages
EXERCISE: Identify the Maturity of Your Value Proposition
Add 2-Hours Private Coaching
Private Coaching - All Exercise Questions
Gregg Nichols